A rise of alcohol-free bars are being reported, serving elevated mocktails, are starting to attract more young people than ever before, especially women. The uptick comes as fewer people overall are drinking away from home, and with the #metoo movement has women seeking a more comfortable bar environment. Regular bars and restaurants are increasing this idea, that customers who are alcohol-free want more than a splash of cranberry with a spritz. The interest is also driven by the wellness movement and higher quality of ingredients. Mintel researcher Amanda Topper says that alcohol-free mixed drinks grew by 35-percent as a beverage type on the menus of bars and restaurants from 2016 to this year.